To be the nation's foremost direct-to-consumer tire and auto parts distributor. We strive to be recognized for our massive inventory and unbeatable wholesale pricing, maintaining the honesty and transparency that has defined us for decades. We envision making high-quality safety and performance accessible to all drivers.
Our mission is to empower every customer to purchase the right tires with confidence and achieve maximum value. We do this by leveraging our vast warehouse stock and deep industry knowledge, consistently eliminating all retail markups. We are dedicated to the legacy of integrity started by Roadway Tire in 1987.
Our biggest "awards" are the trust and loyalty of our customers nationwide. The journey began with the successful founding of Roadway Tire in 1987, establishing our wholesale model. A major distribution agreement was signed with Bridgestone / Firestone in 1993. Today, we continue that success by transitioning to TireHero.com, reaching drivers across the U.S. with genuine savings.
Tire Hero is a perfect example of the American dream comes true by the right combination of hard work, dedication, belief, risk taking and treating people fairly and honestly.
Our story began several years ago. Paul McAlduff was born and raised in Quincy, Massachusetts and started working for Duddy’s Tire, located in the North end of Boston. He started in the warehouse, and through hard work and talent, was promoted to inside sales, where he continued to learn everything he could about the tire industry.
The American Dream built on rubber and steel. Our mission, rooted in decades of experience, is to deliver the highest quality tires directly to you at wholesale prices, cutting out the middleman and maximizing your value.
We cut out the middleman, operating from a large warehouse to pass major savings directly to you. Get quality tires without the retail markup.
Quality is key. We stock only reliable brands, including Bridgestone/Firestone, ensuring your safety and satisfaction.
We're more than an online shop. Our experienced staff is ready to help you with expert advice—just a phone call away.